Everything requires one or the other skills to be an expert over anything. Like for being an artist or a painter, you need to have some artistic or creative skills and to be a writer you need to have a creative mind. But sometimes practicing for both and making use of some tactics or strategic can make you a master of both the things.
Many people around the world believe that they don’t have a knack of writing but the real truth is that they have never tried even to be an excellent writer. Well, nowadays the content writing is highly in demand and there are many people who want to enter this field but take themselves as a non-writer.
However, now even Non-Writers can create effective content for blogs. They all just need to buck up themselves, grasp some of the creative strategies in their mind and they can be all ready with a creative content and best strategy. Writing is all about connecting the words in order to make sense when you are writing over a particular topic.
If you are the one who has basic skills in writing, then nothing can stop you from improving. You just need to be dedicated towards your work, follow the given steps and be a master of your own writing. There are some of the steps mentioned below that can help you in improving your writing and can assist you in the creation of outstanding content.
Five major Steps for non-writers to create effective content for blogs:
1. Plan the best content strategy
Planning things beforehand can make many things easier. Similarly, this can also assist you during your blog writing. For a great success in content creation, you need to plan things as,
- Identifying the target audience
- The points to be targeted
- Setting up of goals and how one can reach them.
You must never deviate from your writing purpose. Focus on your topic and write in a way that people get bound to read and share them.
Similarly, as shown in the above image, the best marketing lifecycle for good content states that you must start off your things with better planning, then produce your content so that it can be promoted, analyzed and amplified. Planning of content strategy is the most important step for a good content creation.
2. Be highly innovative and presentable
Writing is one of the key factors for successful blog writing but these need to be accompanied by several other factors as well. If you will keep on writing and explaining things without any visual aid then this may bore your readers. Thus, for an effective blog content creation, it is must for all to add on some presentations like graphs or infographics.
Like in the above picture, different graphs and infographics are used which are looking more presentable and can be understood by a layman even. The pattern of designing and content has been followed hand in hand. The graphical representation can do wonders for your blog posts because it summarizes everything in a picture.
This can help you in writing less and focusing on main parts with the best help of pictures. Additionally, it will increase the interest of your audience in reading your full blog posts.
3. Make use of the technology at its best
The technology at present is the best friend of all. Even for the non-writers. For brainstorming ideas and write creative content, you need to make use of different platforms that can help you with good content creation. The more you will read, the more you will get into the habit of best creative writing.
With this, you can extract the best of ideas and can include them in your posts to make them look better and understanding as per your needs. The content creation is not an easy task though, but there are some of the tools also available which can turn your writing grammatical error free and to the point.
In the above image, the best technology tool “Grammarly” is used. You can also make the best use of this tool by adding them to your system. This can help you in correcting all your grammatical errors, spelling mistakes, punctuation errors and other mistakes. Addition of this tool can help you in quickly finding your mistakes with a right solution as shown above.
Read Also: How To Write The Perfect Blog Post
4. Study your market
For the creation of high-quality content, there is a great requirement for studying the targeted market. You need to practice a lot to master your blog writing. It is must for you to check your competitor’s post as what they are doing, what kind of posts they are uploading and study their pattern of writing.
Follow their steps for better engagement. Thus, an outstanding headline of your post can bring about a vast difference. Go for a catchy headline only to attract the attention of all the readers.
In the above picture, it is best explained that one must study the whole market properly for an effective content creation. You must study as what your consumers want in actual, how your brand is creating a difference and what better things your competitor is doing to be in the market. All these things can offer a clear view to the non-writers as from where they should start with their best content creation.
Read Also: The Solopreneur Guide to Personal Branding
5. Better response with visuals
According to the reports, a plain text is of lesser value as compared to the one which includes some alluring visuals. The visuals like the addition of pictures, videos and slideshows can make your blog post attractive. People also love reading the posts which are filled with creative visuals.
It engages the audience even when they are not in a mood to read the full blog post. The creative headline and visuals can act as an invitation card which your readers may or may not accept. Thus, you need to be very specific while choosing both of them. Overwhelm your readers with your visuals.
Add on some exciting elements which can make them bound to read, share and come back to you again for more posts.
The above image clarifies that the posts with visuals gain more attention as compared to the ones with plain texts. A large number of people even sustain them in their mind which creates longevity for the posts and helps in getting more attention and views.
Read Also: How to Optimize Your Blog Posts for SEO
Thus, even the non-writers can master over the blog content writing if they can follow the above-mentioned steps carefully. Blog writing is all about being creating, being playful with good vocabulary, making use of short sentences, better understanding and of course readable enough for your target audience.
Aella Johns is an SEO Professional in Ranking By SEO. She has written on many topics related to SEO, link building and in social media marketing, Website designing and development and many more.